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Important for RJs today to reinvent: Siddharth Kannan

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New Delhi, Aug 24 (IANS) With the emergence of digital and social media platforms, the youth is spoilt for choice. But popular radio host Siddharth Kannan says radio jockeys (RJs) will have to keep innovating to keep listeners hooked to the traditional media.

“There are so many social media platforms, so it is very important for RJs to continuously push themselves to new styles of presentations, reinvent themselves, be more updated with the ‘going ons’ around them, to break norms of regular content and experiment on air all the time,” Siddharth, who had started his career as a radio host when he was 14, told IANS in an email.

He believes that training is important as it hones a person’s skills.

“However, you need to feel excited about entering this profession and need to work on your personality, voice, content and many other things that will make you stand out. This feeling of being ‘out of the box’ has to come from within and no school or trainer can inculcate that in you,” he added.

Known for his baritone, Siddharth has been a master of ceremonies at various events and is a voice-over artiste too.

He says the current market has ample space for voice-over artistes.

“They can lend their voice to corporate films, TV and radio commercials, animation projects, they can dub films in various languages… There are award shows, promos and the list of work is never ending. If you are good,the sky is the limit,” said Siddharth, who also hosted the IIFA Rocks in New York last month.

Having dubbed for films like “Avengers – Age of Ultron” and “Spectre”, he says while he has been “fortunate to get a lot of offers to dub the main actors in these films, however, dubbing a feature film is a time consuming process and takes a few weeks”.

That, he says, with his current schedule across hosting TV and radio shows, events and YouTube content, is not possible.

But what he enjoys most is hosting live events.

“It’s like living on the edge… The process of thinking on your feet, being spontaneous, improvising and changing your approach depending on the situation and entertaining a live audience, gives me a high beyond imagination,” he said.

His recent assignments included hosting “Super Fight League” and “Super Boxing League”. He is also hosting “Swift Devil Circuit Challenge”, a corporate hurdle based reality show.

–IANS
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Casino Days Reveal Internal Data on Most Popular Smartphones

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CasinoDays India

International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.

Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.

The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.

Desktops and Tablets Lose the Battle vs Mobile

The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.

CasinoDays India

The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.

“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.

Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings

Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.

 

CasinoDays India

Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).

Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.

The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.

Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.

Striking Android Dominance among South Asian Real Money Gaming Communities

The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.

On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.

Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.

“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.

The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.

 

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