Entertainment
We are putting much more effort in detailing: Rajamouli
Hyderabad, Oct 4 (IANS) Filmmaker S.S. Rajamouli feels industry people are putting in a lot of effort to detailing, and calls it a “significant change” in the cinema world.
“We are putting much more effort in the detailing and the characterisation and the physical things like costumes, sets or the lighting. And that has been quite a significant change across all the industries,” Rajamouli told IANS.
Rajamouli attained global fame as the creator of the “Baahubali” universe — which went on to become India’s biggest blockbuster with worldwide earnings of over Rs 900 crore ($137 million). It took about four years to helm the film.
Asked if he ever had the urge to quit, Rajamouli said: “I never came across a stumbling block or felt that it is not going my way. Every filmmaker will find some kind of smaller things when we feel it is not going our way and the best way to deal with it is to go and look back the source.”
Starring Prabhas and Rana Daggubati as the male protagonists, the film’s story is about the battle for the ownership of an ancient kingdom between two brothers. The story is woven together in two parts with dance, music, emotion and drama.
It also features Anushka Shetty, Ramya Krishnan, Tamannaah Bhatia and Sathyaraj.
The first part, “Baahubali: The Beginning”, came out in 2015 and the second “Baahubali 2: The Conclusion” was released earlier this year. The second part will have its TV premiere on Sony MAX on October 8.
Talking about the TV premiere, he said: “Sony MAX had done a brilliant job in the way they promoted and marketed ‘Baahubali’ in 2015 and we were hoping that they get the telecast rights this time too… They treated our film like their own baby and we couldn’t have asked for a better partner to showcase our movie across millions of households.”
Neeraj Vyas, Senior Executive Vice President and Business Head, Sony MAX, hopes “to reach out to many more people across the length and breadth of the nation” with the film.
–IANS
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International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.
Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.
The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.
Desktops and Tablets Lose the Battle vs Mobile
The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.
The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.
“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.
Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings
Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.
Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).
Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.
The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.
Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.
Striking Android Dominance among South Asian Real Money Gaming Communities
The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.
On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.
Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.
“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.
The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.
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