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Sweet returns: Rasogolla sales in Bengal up by 25% after GI tag (Lead)

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7 years ago

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Kolkata, Nov 16 (IANS) Rasogolla sales in West Bengal have shot up by around 25 per cent after the state secured a Geographical Indication (GI) tag for “Banglar Rasogolla”, a body of sweetmeats makers said on Thursday.

“The GI tag recognised the industry’s efforts and customers’ passion for the sweet. The development has caused euphoria among sweets-lovers and the industry as a whole has been witnessing a 20-25 per cent rise in rasogolla sales,” Paschimbanga Mistanna Byabasayee Samity’s General Secretary R.K. Paul told IANS.

As per the GI Registry website, the Geographical Indication number 533 was registered on November 14 in the name of West Bengal State Food Processing and Horticulture Development Corporation Limited with respect to Banglar rasogolla.

The WBSFPHDCL had filed the application to the GI Registry on September 18, 2015.

According to Paul, the sweets’ manufacturing in Bengal was estimated to be worth about Rs 20,000 crore annually though this figure was computed about 15 years back.

“Now, the industry size would be well above Rs 20,000 crore and rasogolla, as a core item, contributes a substantial amount to our sales. The GI tag for Banglar Rasogolla will help the industry to develop further,” Paul said.

He said two lakh manufacturers, employing 7.5 lakh workers, were involved in the sweetmeats industry in the state.

According to industry estimates, rasogolla contributes about 20 per cent of daily sales at a sweetmeats shop but it varies across locations and depends on the number of items on offer.

–IANS
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Corona

Covid toll in Karnataka is a worrying sign for state government

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3 years ago

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May 4, 2022

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Even though Karnataka recorded the lowest number of Covid deaths in April since the virus struck first in 2020, the state is recording a rise in the positivity rate (1.50 per cent). Five people died from the Covid infections in April as per the statistics released by the state health department. In March, the positivity rate stood around 0.53 per cent. In the first week of April it came down to 0.38 per cent, second week registered 0.56 per cent, third week it rose to 0.79 per cent and by end of April the Covid positivity rate touched 1.19 per cent.

on an average 500 persons used to succumb everyday in the peak of Covid infection, as per the data. Health experts said that the mutated Coronavirus is losing its fierce characteristics as vaccination, better treatment facilities and awareness among the people have contributed to the lesser number of Covid deaths.

During the 4th and 6th of April two deaths were reported in Bengaluru, one in Gadag district on April 8, two deaths were reported from Belagavi and Vijayapura on April 30. The first Covid case was reported in the state in March 2020 and three Covid deaths were recorded in the month. In the following month 21 people became victims to the deadly virus, and May 2020 recorded 22 deaths. The death toll recorded everyday after May crossed three digits. However, the third wave, which started in January 2

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