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Next decade will be entertainment industry’s golden period: Mukesh Ambani

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Mumbai, Nov 18 (IANS) The coming decade will mark a golden period for the entertainment and digital industry in India, Reliance Industries Chairman Mukesh Ambani said here.

Ambani was present at the 10th anniversary celebrations of Viacom18, a 50-50 joint venture between Reliance Industries-owned Network18 and Viacom Inc, here on Friday.

He said his “time and support” was a birthday gift for the company’s 1,500-plus family.

“In the next 10 years, the digital industry in India and the entertainment industry in India is going to grow manifold. In fact, this next decade, will be the golden period of the entertainment industry,” Ambani said.

He pointed out how he was “obsessed” about building the Jio brand over the past few years and that it has reaped benefits.

“We have taken India from 155th in the world to No.1 in the world in mobile data consumption. Last month, on Jio alone, the video viewing was 200 crore hours. And this is just the beginning,” added Ambani.

Stressing on the “power of the youth”, the iconic businessman said it always helps to have a “young family”.

On the three principles that he has lived by, he said: “All leaders and those in leadership roles need courage to dream big, and determination to realise their vision.

“They also have to have curiosity and always have the ability to learn something new. Finally, I believe that empathy is required — the ability to see and understand what the other feels. It is not about yourself but everybody else. These are three principles that have helped me.”

Sudhanshu Vats, Group CEO, Viacom18 Media Pvt Ltd, thanked Ambani for his presence and words of wisdom. He also said the way forward for the organisation is to “bring new techologies and techniques”.

Vats said it’s the passion of the people, the fun and innovative culture and the ability to be ahead of the curve, are factors that have helped drive the company’s growth in the Indian entertainment market.

The celebrations at the NSCI Dome here saw performances by Shankar Mahadevan, Kailash Kher, Mika and others, and in attendance were celebrities like Ashish Chaudhary, Sunil Grover, Bharti Singh and Arjun Bijlani, from the television world.

–IANS
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Casino Days Reveal Internal Data on Most Popular Smartphones

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CasinoDays India

International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.

Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.

The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.

Desktops and Tablets Lose the Battle vs Mobile

The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.

CasinoDays India

The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.

“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.

Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings

Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.

 

CasinoDays India

Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).

Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.

The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.

Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.

Striking Android Dominance among South Asian Real Money Gaming Communities

The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.

On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.

Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.

“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.

The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.

 

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