Entertainment
Right intention leads to success, says Aanand L Rai
By Subhash K Jha
Mumbai, Jan 16 (IANS) After “Newton”, “Mukkabaaz” is one film to have done a box office turn-around. Producer Aanand L Rai, a common factor in both projects, says when the intention is right, success is the reward.
Anurag Kashyap directorial “Mukkaabaaz” is a small town boxer’s love story, and as per trade experts, it is picking up business gradually.
Rai seems to have hit the right formula on how to make successes out of small-budgeted out-of-the-box films. His journey as a producer started with “Nil Battey Sannata” in 2016, a straightforward film on female literacy which hit home. It was followed by “Happy Bhag Jayegi”, a romantic comedy on a runaway bride who lands up in Pakistan.
Questioned about the success, he modestly shrugs off all credit.
“I guess somewhere the filmmaker’s ‘neeyat’ — his intention — is bound to make an impression on the audience. I sincerely believe that if a filmmaker does his job well, he will be rewarded with success,” Rai said.
“As a director when I tried something very different within the commercial framework in ‘Tanu Weds Manu’ and ‘Raanjhanaa’, I was warned against taking a risk by signing R. Madhavan and Dhanush in the lead. Big names in the south, but more importantly, fabulous actors. To me, it didn’t matter which language they worked in. It was their talent, not their cultural identity that carried them forward,” he added.
If Rai’s gambit as a director has worked, as a producer he took even bigger risks by agreeing to back projects with new/unsuccessful directors Ashwini Iyer Tiwari (“Nil Battey Sannata”), Mudassar Aziz (Happy Bhaag Jayegi), R Prasanna (“Shubh Mangal Saavdhan”) , and now Anurag Kashyap (“Mukaabaaz”), who hasn’t had a box office success in a long time.
“This is a new Anurag Kashyap that audiences see in ‘Mukkaabaaz’. I firmly believe in the power of cinema to move audiences. Anurag has made a moving film. And the actor Vineet Kumar has slogged like a crazy man for his character. Vineet was disheartened when the film opened low.
“I told him to hang on. I was confident about the film,” said Rai, who is currently directing Shah Rukh Khan in “Zero”.
The director is confident about bringing a new twist to the superstar’s career.
“This will be a Shah Rukh Khan that audiences haven’t seen as yet,” he said.
–IANS
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Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings
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The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.
Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.
Striking Android Dominance among South Asian Real Money Gaming Communities
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On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.
Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.
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The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.
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