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Growing community in India taking to culture of wine: Austrian vintner Michael Moosbrugger

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By Vishnu Makhijani
New Delhi, Feb 3 (IANS) Quantity-wise, most Indians might still have a penchant for hard liquor but there is a growing community that is taking to the culture of wine, says Austrian vintner Michael Moosbrugger, who for the past two decades has headed Schloss Gobelsburg, the oldest winery in the Danube area with a documented history back to the 12th century.

“I do not doubt that quantity-wise, most Indians still have a penchant for hard liquor. But there is also a growing community that defines itself via the culture of wine. And ‘culture’ implements the diversity in different aspects of grapes and origins. Gobelsburg is, with its history and traditions, a cultural heritage of Austrian wine and a part of the international wine scene. So, (whenever) I come to India, I try to explain and communicate this side of the European heritage in winemaking,” Moosbrugger, who’s quite upbeat about the Indian market, told IANS in an interview during a recent visit here.

“India has today so much to offer when it comes to this emerging culture of food and wine enjoyment. And whenever I come to India, I meet people who are full of enthusiasm and eagerness to learn and experience new things,” he added.

Being a vintner and winemaker, he said he viewed “everything from a long-term perspective”.

“Even though the market seems to be small nowadays, it was even smaller when I started to work in India. So I believe in the Indian market in the long-term and as I love the people and culture I enjoy coming to India to meet those who share the love for good food and wine,” Moosbrugger said.

Over the years, he’s played a major role in integrating modern technology into older traditions, but cautioned that technology has to be handled with care because in the end “it is always the winemaker who has to decide which tools are appropriate to use to reach a certain expression”.

“The way and culture of producing wine has constantly changed in the history of winemaking. Wine and its expression were always influenced by accurate trends and fashions. In that way wine is also a reflection of a specific circumstance in a society,” Moosbrugger explained.

In a way, he felt, winemakers face similar challenges in their task as architects.

“As it is the duty of an architect to express his times in his work, we too, as winemakers, have to do that. So what comes first? Technology or expression of wine? Technology is a tool and some technologies of the past 150 years have enhanced our possibilities, but at the end it is always the winemaker who has to decide which tools is appropriate to use to reach a certain expression,” Moosbrugger added.

He noted in this context the Dynamic Cellar Concept and its refinement, the Cask on Wheels that he evolved.

“The Dynamic Cellar Concept was developed in the late 1990s as this period was marked by some technological changes. A lot of winemakers were exchanging their old casks against stainless steel tanks. Temperature control fermentation was getting more and more important and the introduction of computer controlled temperature equipment was also a part of that,” the vintner explained.

To a certain extent Schloss Gobelsburg also went into that direction, but on the other side, Moosbrugger looked at these old cellars and shuddered at equipping them all with stainless steel tanks.

“So I asked myself what other option do you have? So I thought, maybe we could try to do it just the other way: Instead of bringing temperature to the wine, maybe we could bring the wine to the temperature. So the idea was to set up different temperature zones and bring the wines either to warmer or to cooler places – depending on the need of the wines.

“In order to avoid pumping the wines constantly from one place to the other, I had to find a solution to bring the wine from place to place. So this was the beginning of the Cask On Wheels,” Moosbrugger added.

What then is his advice to Indian winemakers?

“My advice to Indian winemakers is to develop an own style and own identity for Indian wine. It is not enough to try to copy wine styles from areas around the world, no matter how old or successful they appear, but to be honest to your soils, your climate and your area. Wine is a good of culture and my interest is to see an Indian expression in the world of wine,” he replied.

Can the Dynamic Cellar Concept and the Cask on Wheels be adapted to Indian vineyards?

“Theoretically it is possible. However, every winery and winemaker has to find his own way how he/she can handle his environment and circumstances. The Dynamic Cellar Concept works very well for us and in our context, but with everything in life has advantages and disadvantages,” Moosbrugger maintained.

(Vishnu Makhijani can be contacted at [email protected])

–IANS
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Foodman Vishal Singh Honored for Hunger Free World Mission in Bangkok

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Lucknow: Vishal Singh, a renowned social worker from Lucknow, also known as Foodman, has once again made India proud. He was honored by the Happy Hands Gloves Cooperative Limited Company in Korathai, Thailand, for his work with the Hunger Free World Mission.

The Hunger Free World Mission’s meeting was held in Korathai, Thailand, under Vishal Singh’s leadership. Representatives from several countries, including Mr. Raja Dwivedi (Managing Director of Happy Hands Gloves Limited), Thailand Coordinator Mr. Raja Mishra, and member Mr. Varun Singh, attended the event.

Under Vishal Singh’s leadership, the attendees took a pledge to work together toward creating a hunger-free world.

Speaking on the occasion, Vishal Singh explained that the main goal of the Hunger Free World Mission is social participation. He said the mission is not just about feeding people but also about meeting other basic needs of those who are struggling. The mission focuses on helping families of terminally ill patients in hospitals by providing food and shelter. It also works to fulfill essential needs like education, jobs, and care for the elderly.

For the last 16 years, the Vijay Sri Foundation has been providing free services, benefiting thousands of people. Vishal Singh highlighted that the mission aims to gain global recognition like other organizations such as WHO, WWF, and Red Cross, which work for social causes.

During this meeting, Vishal Singh was appointed as the Chairman of the Hunger Free World Mission by representatives from various countries. They also discussed holding regular meetings in different countries to push the mission forward.

Business tycoon Dr. Abhishek Verma has also supported this humanitarian mission, vowing to promote the idea of “Seva Parmo Dharma” (Service is the highest duty) worldwide. Vishal Singh praised him, stating that people like Dr .Abhishek Verma inspire others to work for the betterment of society.

Recently, Romania’s Ambassador, Mr . Daniela Sezonov Ţane, invited Vishal Singh to the Romanian Embassy in Delhi, where they discussed the mission in detail. Impressed by his humanitarian work, she honored Vishal Singh and invited him to Romania to take the mission forward .

Food man Vishal Singh has been serving the people of India for the past 16 years. Through the Vijay Sri Foundation, he provides free meals to cancer patients & their families ,shelter, and education for women & children along with running free old-age homes in Lucknow.

In addition to his humanitarian work, Vishal Singh also addresses issues like crime and corruption through his role as Chairman of Seva Path Media and Managing Director of Vijay Sri Foundation.

During the COVID-19 pandemic, Vishal Singh and his team worked tirelessly to provide food and help to the needy, including starving children, elderly citizens, and pregnant women. Despite contracting the virus himself, he continued to assist others after his recovery. He even created a life-saving oxygen regulator using household items, which was praised by doctors both in India and abroad.

In his address at the meeting, Vishal Singh spoke about his mission to create a hunger-free world. He pointed out that India’s large population, along with issues like unemployment and poverty, has caused the country to fall on the Hunger Index. He urged people to contribute just one handful of grains daily to help create a hunger-free world.

He concluded by saying that through social participation, we can empower the people around us, meet their basic needs, and work together to build a stronger, more prosperous, and developed society.

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