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Contemporary audiences lack knowledge of classical dances: Bharatanatyam dancer Geeta Chandran

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By Somrita Ghosh
New Delhi, Feb 7 (IANS) Acclaimed Bharatanatyam dancer Geeta Chandran, recently honoured with the Sangeet Natak Akademi award, believes the lackadaisical attitude of today’s audiences towards classical dances is because they lack knowledge of these art forms.

“Contemporary audiences lack knowledge of classical dances. We have to first verbally brief them about our theme before we start our performance; we need to educate them so that (they) understand our presentation,” Chandran told IANS in a telephonic interview.

“The nature of audiences has changed. Today, all programmes are for an hour or a little more; earlier it used to be longer. Audiences now don’t have time for long performances,” the Padma Shri awardee added.

Chandran noted that since audience preferences are changing, it has led to a change in the presentation of classical dances as well.

“There are fewer takers for the purest form of Bharatanatyam now. Dancers are now more professional on stage, they are coming up with different kinds of content and the choreographic device has come up in a big way,” she stated.

Many professionals are adopting innovative ways of presenting classical dances, giving them twists and turns — sometimes even with Bollywood music, said Chandran, adding that they cannot, however, be considered as classical dancers.

“They (the artists) could be called entertainers, not classical dancers. For me, there is no question of mixing Bharatanatyam with Bollywood or other music, because it is something which is sacrosanct and preserved very beautifully. For popularity, one may do anything, but it cannot be considered in the mainstream classical field,” she said.

She expressed the firm belief that the age-old charm of Bharatanatyam will always remain alive, no matter how it is amalgamated with other forms.

“The traditional space for the solo Bharatanatyam artist is there, and is very well preserved and taught and performed in the purest form. I don’t think there is any fear of the dance being lost because there is space for everybody,” she commented.

However, she also acknowledged that artistes need to be given full liberty to choose the way of presenting a dance form.

Noting that change is inevitable and “should not be resisted”, she said it should be effected “without losing the ethos and philosophy” of the dance form.

“It is the choice of the artistes whether they want to collaborate with something else… but that’s a different space,” she said, adding that those who wanted to move out and push the boundaries should go ahead “as there is also an audience for that”.

Chandran runs her own dance academy, Natya Vriksha, where she enrolls students once in three years. Although she appreciates the enthusiasm of the younger generation for learning classical dances, what disappoints her is their lack of staying power.

“I think today’s generation is finding it difficult to stay. They want to jump in from one activity to another. However, it is also the responsibility of a teacher to approach the students in a way which makes them remain focused,” she said.

Asked what she would suggest to those who want to step in to the world Bharatanatyam, Chandran commented that it all depends on an individual.

“It (depends on) how much one wants to explore and express with the body… It can be the poetic aspect, the mythological part, storytelling or body movements,” the danseuse suggested.

Chandran lamented the lack of government support and encouragement in uplifting art forms and also hoped for more corporate support.

“They (the government) are doing what they can but the funding is not enough for art. And, therefore, the corporates need to learn to invest in culture, CSR needs to be encouraged,” she said.

(Somrita Ghosh can be contacted at [email protected])

–IANS
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Casino Days Reveal Internal Data on Most Popular Smartphones

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CasinoDays India

International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.

Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.

The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.

Desktops and Tablets Lose the Battle vs Mobile

The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.

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The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.

“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.

Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings

Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.

 

CasinoDays India

Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).

Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.

The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.

Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.

Striking Android Dominance among South Asian Real Money Gaming Communities

The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.

On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.

Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.

“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.

The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.

 

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