Entertainment
Digital platforms boosting indie music: Jeet Gannguli (Lead)
Mumbai, Feb 10 (IANS) Composer Jeet Gannguli, known for his work in films like “Aashiqui 2” and “Hamari Adhuri Kahani”, has hailed social networking sites for giving a “solid boost” to independent music.
Gannguli released the first song titled “Barsaat mein” from his debut Hindi album, which comprises eighth tracks, on Zee Music on Friday.
The music video, shot like a concert, features Gannguli and a group of musicians playing instruments.
“One day, while sitting at home with my guitar, this melody came to my mind along with the word ‘Barsaat’ (rain). So far, the melodies composed by me have been used in movies. But this time, I played the tune to Anurag Bedi from Zee Music as we were brainstorming on creating an album.
“On listening to the song, he was sure that this would be the first song of our album. Rashmi Virag penned beautiful lyrics,” Gannguli told IANS.
On the independent music scene in India, he said: “Music industry always had a place for independent music…think of all the lovely albums of (singers) Lucky Ali, Adnan Sami, Sonu Nigam etc.”
“Hindi film music had taken over a lot space, leaving not much for people who wanted to experiment with non-film genre. But recently there has been an upsurge in independent music, and I must say that the digital media is giving it a solid boost.”
A songwriter or singer or composer doesn’t have to look forward to an opportunity in a film anymore, he said.
“He can utilise social media and reach out to the world directly through his music. It’s a very good sign,” he added.
–IANS
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International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.
Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.
The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.
Desktops and Tablets Lose the Battle vs Mobile
The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.
The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.
“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.
Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings
Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.
Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).
Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.
The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.
Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.
Striking Android Dominance among South Asian Real Money Gaming Communities
The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.
On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.
Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.
“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.
The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.
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