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I really want to be a legend: Shah Rukh Khan

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New Delhi, Feb 24 (IANS) Shah Rukh Khan, who is touted as one of the biggest superstars of the Hindi film industry, says he is done with the tag and now wants to be a legend.

Shah Rukh was here on Saturday at the fourth edition of Global Business Summit to speak on “Bollywood’s Digital push: What it means for the stakeholders”.

“I am 26 years old in the film industry which is half my lifetime really. From here on I am going to spend time in the world of cinema than the outside of it… I realised I should do away with the tag of being a superstar instead I should work towards tag of being a legend,” he said.

He added: “No megastar… as egoistic and self-centred like me will fade away into the past without trying to wedge his or her foot into the door to the future. So even I want to put myself into the future of cinema like I have been in the past 25 years.”

The actor, 52, who has been in the Hindi film industry for over two decades, stressed that he really wants to be a legend.

“I really want to be a legend.

“Unfortunately, there are no articles or books on how to be a legend. So, I rummage through my personal library… I found a book on the history of human kind called ‘Sapiens’ and going through the book I found that the only reason homo sapiens have dominated the rest of the species is because of one thing — because we gossip,” added the superstar.

The actor said that the spreading of ideas is a way of story telling.

“Genuinely, story-telling has anchored communication between human beings. Even entertainment is actually a derivative of story-telling. Whether you music, art or poetry all of these things are a form of story-telling,” he added.

The modern art of story telling is of course filmmaking, he said.

“I think there has been radical change in cinema and content over the years. A change even in the way we consume films. But right now I think we are witnessing the greatest change. The greatest change of this century has been the evolutionary revolution that has taken over the human kind is the opening up communication, information on the digtised platform,” he added.

Shah Rukh says that the future of cinema will be changed through the advent of digitisation.

“There will be a lot of changes on how we consume cinema and watch it. But mainly the changes is going to be how we market cinema…

“The second change that there is going to happen is that there is going to be… there will be radical movement away from the content itself… Instead of waiting for loans there is going to be a lot more crowd funding,” he added.

Shah Rukh says there will be a big change between the viewer and how an individual watches the film.

He added: “Right now the movie that attract us, it’s a momentary catch of emotions or expression but soon movies will itself become an experience. They will be interactive.”

Artificial intelligence, virtual reality and visual effects all these are so important that roles of actors and stars will diminish, stressed the actor.

The access to cinema will be more easier.

“It is going to be on your mobile…there will be no more appointment cinema. Cinema will be at will — whenever and where ever you want to watch. I do not think cinema theatres will close down,” he said.

–IANS
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Casino Days Reveal Internal Data on Most Popular Smartphones

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CasinoDays India

International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.

Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.

The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.

Desktops and Tablets Lose the Battle vs Mobile

The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.

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The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.

“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.

Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings

Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.

 

CasinoDays India

Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).

Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.

The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.

Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.

Striking Android Dominance among South Asian Real Money Gaming Communities

The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.

On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.

Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.

“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.

The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.

 

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