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‘Apna time aayega’: Underground rappers ahead of ‘Gully Boy’ release

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By Durga Chakravarty
New Delhi, Jan 20 (IANS) “Apna time aayega” is a catchphrase from a “Gully Boy” song that is resonating with underground or street rappers, who hope to grab more spotlight for their talent of “asli hip-hop” once the Bollywood film hits the silver screen.

“Gully Boy”, starring Ranveer Singh and Alia Bhatt, is said to be inspired by the life story of street rappers Divine and Naved Shaikh aka Naezy, known for their song “Mere Gully Mein”.

Several underground rappers like Vivian Divine, Slow Cheetah, Emiway Bantai and KR$NA are ecstatic as a film is finally being made on the most misunderstood genre of music — rap, which started out as a form of protest music/poetry by African-American performers, or as a non-violent means of fighting against racism, discrimination and ridicule.

Divine, whose given name is Vivian Fernandes, began his career as an underground rapper in Mumbai in 2011. He believes the movie will bring a change for underground or street rappers.

“Hip-hop is the voice of the streets and ‘Gully Boy’ will take it to every corner of the country,” Divine told IANS.

Will the movie help understand the genre of rap, which most people think revolves around parties, alcohol and girls?

“I don’t think one movie alone can do that, but it will make people more open to the idea of hip-hop. Definitely more aware,” he said.

Rapper KR$NA, who was born in New Delhi and is of Kashmiri descent, is also a part of Zoya Akhtar’s “Gully Boy”. He firmly believes that the film will bring a lot of attention to hip-hop and rap music in general.

“The movie will hopefully open up the door for rappers to a wider audience and lift the underground up to a point where there are more opportunities for underground rappers to achieve success,” KR$NA, whose given name is Krishna Kaul, told IANS.

Having pioneered socio-political rap in Hindi, the rapper believes the film will shed some light on the effort and skill that goes into being a rapper.

“It might dispel the notion that rapping is an easy art form, because in reality there are certain intricacies in rap that people don’t understand. ‘Gully Boy’ can, in a way, give people an insight on how tough it really is to be considered a good rapper.”

Hemant Dhyani, popularly known by his stage name Mc Heam, who has worked with Grammy and Oscar-winning Indian musician A.R. Rahman and Majidi Majid in “Beyond The Clouds”, says rap is too deep to be understood via a film.

“‘Gully Boy’ is just the ‘ABCD’ of rap. To understand it better, more people need to study its history in India. It’s just more than ‘gully’,” Heam, who is from Pauri, Uttarakhand, told IANS.

Mumbai-based underground rapper Slow Cheetah, who is also a part of “Gully Boy”, credits Bollywood for being instrumental in reaching out to a wider audience and to help them understand the rap culture.

“Bollywood is the most powerful influencer in the country. There is nothing which has more reach than cinema and I feel that hip-hop was a subject waiting to be talked about. I also feel like there is something very amazing about the hip-hop culture there is so much to explore,” Slow Cheetah, whose given name is Chaitnya Sharma, told IANS.

The singer said every song in the underground has a very grave impact on a lot of things in the society.

“I feel this film will give exactly the amount of attention that it needs in India in order to become a mainstream form of music.”

RAGA, another underground rap talent whose given name is Ravi Mishra, told IANS that he always dreamt about Bollywood being interested in the Indian hip-hop scenes.

The New Delhi born rapper, who is oftenly seen representing his “hood” — Jamnapaar — feels “now rappers will get the credit which they always deserved”. He is confident that with the release of the film, “they will get more work and exposure from the industry”.

(Durga Chakravarty can be contacted at [email protected])

–IANS
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Dr. Abhishek Verma Dedicates a Shelter in Memory of His Mother, Veena Verma, at KGMU; Inaugurated by Daughter Nicolle Verma

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World-renowned business tycoon Dr. Abhishek Verma has supported Foodman Vishal Singh’s Hunger-Free World mission. In memory of his mother, Late Veena Verma, who was a 3 term Rajya Sabha MP.

Dr. Verma dedicated a state-of-the-art free permanent shelter for the attendants of patients at KGMU Medical University, Lucknow, under the aegis of Vijay Shree Foundation. His daughter, Nicolle Verma, inaugurated the shelter.

During the event, Foodman Vishal Singh honored Nicolle Verma by presenting her with a memento. Mrs. Nidhi Sharma and Avantika Yadav, associated with the organization, welcomed her with garlands. Following this, Nicolle Verma distributed essential items to the attendants and also handed out fruits. She became emotional remembering her grandmother on her birth anniversary.

On this occasion, she also inaugurated the “Veena Verma Sevalaya” in memory of her grandmother, Veena Verma, to serve the attendants. She expressed, “I feel proud that my family is engaged in nation-building as well as social service. Today, in collaboration with Vijay Shree Foundation founder Foodman Vishal Singh Ji, I feel immensely proud to dedicate this shelter for the poor, helpless, and needy attendants of patients battling serious illnesses like cancer. I am honored to be associated with the Hunger-Free World Mission for humanity.”

Inspired by the continuous humanitarian service provided by Vijay Shree Foundation over the past 17 years, Nicolle Verma donated 10 lakh rupees to support the cause. The purpose of this donation is to ensure that services continue for the needy attendants of patients suffering from severe illnesses in hospitals, as facilitated by Foodman Vishal Singh.

It is noteworthy that Dr. Abhishek Verma’s family has a legacy of public and philanthropic service. They are helping millions to carry forward the values and service work of their parents. On the occasion of his mother’s birth anniversary, Dr. Abhishek Verma dedicated this state-of-the-art permanent shelter at Lucknow Medical College to serve the attendants of patients through the Vijay Shree Foundation.

Supporting Foodman Vishal Singh’s Hunger-Free World mission, Dr. Abhishek Verma assured that he would continually support keeping this flame of humanity alive. He also promised to assist in providing medicines to the helpless patients.

Continuing her grandmother’s legacy of service, Nicolle Verma personally served food to the needy patients and attendants. She said, “It is our good fortune to have received the joy of doing this noble work today through Foodman Vishal Singh. I have taken another step forward in carrying my family’s values and cooperation by joining hands with the Vijay Shree Foundation. My father taught me to serve and help the needy, and I feel happy when I bring a smile to someone’s face.”

On the birth anniversary of the late Veena Verma, the event organizer, Vijay Shree Foundation founder Foodman Vishal Singh, said, “We feel proud and happy that Dr. Abhishek Verma, a globally renowned business tycoon, has extended his support to uplift our country from the hunger index. Today, on his mother’s birth anniversary, he inaugurated a state-of-the-art permanent shelter at Lucknow Medical College, which will always be helpful for the needy attendants of patients. It is a pleasure for me and the organization to receive the affection of Mr. Verma.”

The event was attended by General Manager Verma Family Office Hemant Garg, Sonu Rajput, and the organization’s volunteers, including Sandeep Singh, Parmeshwar Ji, Prashant Rao Gautam, Balram Singh, Ramesh Chaudhary, Suman, Jeetu, Anil, Suraj, Vinay, Manish Bhadauria, Manas Mehrotra, Vivek, Apurv, Happy, and others.

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