Entertainment
IMPPA writes Maha CM requesting resumption of film and TV shoots.
The Indian Motion Picture Producers’ Association (IMPPA) has written a letter to Maharashtra Chief Minister Uddhav Thackeray seeking permission to resume shooting on a number of stalled projects while keeping in mind the Standard Operating Procedure (SOP) to ensure safety in the time of corona virus pandemic.
In their letter to the CM, the IMPPA said, “All entertainment content like feature film, TV serial, web series, documentaries, short films, music albums and all kinds of digital content etc in various languages and our more than 70 producer members had projects on the floor in Mumbai and whose work is totally held up who need support, help and co-operation of the Maharashtra Government.”
According to a press release issued by IMPPA, some of under-production films – which require either patchwork or few days of shoot – include Anil Kapoor-starrer Netflix film “Ak Vs AK”, Taapsee Pannu’s “Rashmi Rocket”, Nawazuddin Siddiqui’s “Bole Chudiyan”, Ishaan Khatter and Ananya Panday starrer “Khaali Peeli”, “Sridevi Bungalow” starring Priya Prakash Varrier, among others. The list has 32 films that are currently in various stages of production.
Some of the television serials that have come to a grinding halt are “Swarajyajanani Jijamata”, “Tujh Se Hai Raabta”, “Dadi Amma Dadi Amma Maan Jaao” among others.
The letter also states a list of 57 Standard Operating Procedure (SOP) guidelines submitted by IMPPA, including sanitisation to presence of a certified doctor, nurses and ambulance at the shooting location.
The IMPPA said they will also ensure the crew and cast members go through temperature checks before entering the set besides other corona virus security measures.
On Thursday, Sanjay Mukherjee, Secretary Cultural Affairs, Government of Maharashtra had organised a virtual meeting with all stakeholders in the entertainment industry including Indian Motion Pictures Producer’s Association (IMPPA), Producer Guild of India (PGI), Western India Film Producer’s Association (WIFPA), Marathi Chitrapat Mahamandal (MCM) and Federation of Western India Cine Employees (FWICE). PTI KKP
International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.
Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.
The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.
Desktops and Tablets Lose the Battle vs Mobile
The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.
The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.
“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.
Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings
Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.
Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).
Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.
The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.
Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.
Striking Android Dominance among South Asian Real Money Gaming Communities
The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.
On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.
Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.
“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.
The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.
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