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Noodle market needs quality reassurance to regain hold: ITC

Published

9 years ago

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Kolkata: As controversy shrouds major noodle brands, the market will need quality assurance to reinstate the brands and regain the lost consumer confidence, ITC Ltd. chairman Y.C. Deveshwar said here on Friday.

“The noodle market needs reassurance and we need to give facts and figures over the products to the consumer,” he told media persons here after the company’s annual general meeting (AGM).

The official said when major brands including the market leader was pulled up by authorities over product quality, the company’s produce has stood out.

“Yipee has stood out for its impeccable quality during the recent controversy that engulfed many other brands in the category,” he said.

He said his company monitors and controls quality right from the stage of raw materials purchase at the farm gate and processing of the same.

However, owing to consumer perception over the noodles, its brand, Yipee had also suffered despite Indian authorities not pulling it up.

“The consumers got confused among the controversy and stopped buying noodles,” he said.

Deveshwar said his company has prepared an advertising campaign to regain its hold in the market.

Prior to the storm created in the country over lead content beyond permissible limit in Maggi — the best-selling noodle in the market, Yipee had commanded an 18-20 percent market share.

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Apple is giving a huge discount on its gadgets: Details inside

Published

3 years ago

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May 5, 2022

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If you want to buy an iPhone and were waiting for a nice offer, then we have a piece of good news for you! Amazon Summer Sale May 2022 has begun and they are offering major discounts on various smartphones, laptops, and smart TVs, among others.

The sale is live now on the e-commerce platform with no-cost EMI options and exchange discounts on various products. In addition to this, Amazon has also partnered with several banks including ICICI, Kotak Bank, and RBL so that customers get instant discounts of up to 10% using their cards and EMI transactions.

Customers can easily enjoy this summer sale and get massive discounts on iPhones. They can also compare prices on Flipkart Big Saving Days Sale 2022 before making a purchase.

 

Amazon Summer Sale May 2022: Discount offer on iPhone 13 

Apple’s coveted phone model iPhone 13 in the 128 GB storage model will be available during the Amazon Summer Sale May 2022 for Rs 64,900. The MRP of the phone is Rs 79,900. This means that the customers will be able to enjoy a discount of up to Rs 15,000 on the purchase of the iPhone 13.

If you have an old iPhone in working condition then you will also be eligible to receive another additional discount worth up to Rs 17,000 on the iPhone 13.

Buy at Rs. 64,900 (MRP – Rs. 79,900)

Features of Apple iPhone 13 

The iPhone is powered by an A15 Bionic processor with 6 core CPU. Apart from this, it has 16 core neural engines. With the iPhone 13, up to 512 GB of storage will be available. The iPhone 13 has a 6.1-inch Retina XDR display with 1000 nits brightness.

The iPhone 13 has a 12-megapixel dual rear camera setup. This time a new wide-angle camera has been given, whose aperture is f/1.6. With this, there is support for sensor optical stabilisation. Night mode has been made better than before. The second lens is also 12 megapixels ultra-wide and has an aperture of f/2.4.

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