Entertainment
‘MSG 2 – The Messenger’: Propaganda at its best
Film: “MSG 2 – The Messenger”; Cast: Gurmeet Ram Rahim Singh, Arprit Ranka, Honeypreet Insan, Charanpreet Insan, Shan-E-Meet Insan, Rooh-E-Meet Insan, Rohit Khurana, Kainaat Toor, Sukhwinder Singh, Aman Walia Insan; Director: Gurmeet Ram Rahim Singh, Jeetu Arora; Rating: 1/2
Gurmeet Ram Rahim Singh’s “MSG 2 – The Messenger” is an obnoxiously crafted propaganda film that lacks finesse.
At the very onset, the narration deviously camouflages the saccharine-laced ideologies with a disclaimer in English which clearly mentions, “this film is a fictitious piece of art and the protagonists don’t claim to have any miraculous powers”.
I wonder if the foolish and gullible multitudes watching this film will actually pay attention to this slide?
With the premise of converting, the “paakhandis and rakshashona to insaan, civilised humans, the plot blatantly plunges into the crux of the matter where, the paakhandis and rakshashon are the pretenders, the corrupt and the tribals.
The narration begins with a tackily produced action sequence where Gurmeet Ram Rahim Singh rescues two small boys from an inferno. And he adds, to save a life you need a heart, which he has and he is the messiah.
Addressed as Pitaji – father, Guruji – teacher and Adi-Guru – supreme teacher, he is in search of the lost souls, to give them solace.
Quoting various religious heads, he assures the audience about the goodness of God, but not before giving an insight into his Shah Satnam Ji Green “S” Welfare Force, a disaster relief and social welfare agency, which provides selfless service to humanity and how they have saved lives in North Eastern India.
There is no story and the narration hinges on a wafer-thin plot, where a corrupt king-pin, who deals in all the possible vices, manipulates the ministry, the police and the army.
The plot designed, sermonises about converting the “asabhya to sabhya” (indecent to decent). It also preaches about the ill-practices of; child marriages, human sacrifices, alcoholism, cigarette smoking and meat eating. Though serious, the poorly handled issue inadvertently sounds hilarious.
There is no thought given to the characterization and their graphs. Gurmeet Ram Rahim Singh rules the roost and all others play second fiddle to him.
His messages are interjected with flashy songs, sung by Gurmeet Ram Rahim Singh himself. The songs are tuned to the remixes from aT-Series” repertoire. Neither are the songs nor the performances memorable.
On the technical front, with a massive production budget, the sets and costumes are opulent and elaborate. Gurmeet Ram Rahim Singh’s crystal, stones and mirror studded ensemble includes a matching headgear, which makes him seem outlandish.
And the background score oscillates between “Dhan, dhan sat guru tera hi aasara” and the title number, “MSG.”
The computer generated images of the animals like; the bull, the elephants, pythons and water buffaloes are a tad tacky. This along with the gaudy graphics, flashy effects and verbal assurances, I am sure would sway the gullible audiences.
Overall this is a highly avoidable film.
International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.
Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.
The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.
Desktops and Tablets Lose the Battle vs Mobile
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The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.
“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.
Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings
Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.
Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).
Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.
The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.
Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.
Striking Android Dominance among South Asian Real Money Gaming Communities
The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.
On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.
Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.
“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.
The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.
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