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Bollywood celebs bat for gender equality with ‘Man’s World’

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Mumbai: Parineeti Chopra, Kalki Koechlin, Richa Chadha, Rhea Chakraborty, Bhumi Pednekar and Shweta Tripathi are among some names of the Hindi film industry who feature in a multi-starrer web-series “Man’s World”, made in support of UN Global Goals for Sustainable Development campaign.

Other names who will be seen in the series are Pritish Nandy, Soni Razdan, Shruti Seth, Aditi Singh Sharma, Cyrus Sahukar, Meiyang Chang, Anupama Chopra, Aditi Mittal, Naveen Kasturia, Miss Malini, RJ Malishka and Priyanka Bose.

An initiative by Y-Films, the youth division of Yash Raj Films, India’s leading movie studio, the series will go live on the Y-Films channel on YouTube on September 29. It has been made in association with British filmmaker Richard Curtis and his team at Project Everyone.

Ashish Patil, vice president, Y-Films, Brand Partnerships & Talent Management, is overwhelmed with the “unconditional love and support” received for the cause.

“We are very privileged and honoured to have had a chance to work with such an incredible cast of supremely talented actors who will hopefully help us get this message out there! Hoping our viewers extend the same love and enjoy the series,” Patil told.

“Man’s World”, a comedy, is a what if on ‘what if women treated men, the way men treat women’. It is a story about walking a mile in their shoes, in that world.

The lead role of Kiran is played by Gaurav Pandey, who is being launched by YRF in the series, written and directed by Vikram Gupta.

Parineeti hopes the “series brings a positive change in everybody’s life”, while Nandy said: “The crux of the matter is that you and I and all of us must practise gender equality all the time in every context without talking too much about it. It’s something that must exist in your life as a matter of fact.”

Kalki, who has essayed powerful roles on the big screen wishes that “the series picks up and people become more conscious about inequality”.

Richa has lauded the fact “that the men associated with the project are also revaluating themselves, because feminism isn’t necessarily about ‘Hey women we are better than men’, it’s the notion that we are created equal.”

Following the first episode, the show’s second episode will premiere on 1st October, the third on 6th October, and the series finale will air on 8th October.

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Casino Days Reveal Internal Data on Most Popular Smartphones

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CasinoDays India

International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.

Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.

The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.

Desktops and Tablets Lose the Battle vs Mobile

The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.

CasinoDays India

The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.

“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.

Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings

Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.

 

CasinoDays India

Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).

Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.

The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.

Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.

Striking Android Dominance among South Asian Real Money Gaming Communities

The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.

On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.

Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.

“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.

The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.

 

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