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Sachin named brand ambassador for diabetes awareness campaign

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sachinHyderabad:Novo Nordisk, world’s leading diabetes care company, on Monday announced cricketing legend Sachin Tendulkar would be the brand ambassador for ‘changing diabetes’, its programme in India to fight against the lifestyle disease.

The company officials announced Sachin as the ambassador at an event here.

The announcement supports Novo Nordisk’s efforts focused on creating awareness about diabetes and its related complications.

Speaking on the occasion, Sachin said diabetes is a growing concern not just in India but the world over, and stressed the need for creating public awareness.

In India, 69.2 million people have diabetes and by 2035, this number is estimated to go up to 123.5 million. What is even more alarming is that 35 million people are unware that they have diabetes.

“With India having the world’s largest population of people with diabetes, at Novo Nordisk, our efforts have been focussed on raising awareness of diabetes and its impact on the lives of people affected by it, their families, society and eventually the country at large,” said Novo Nordisk India Pvt. Ltd vice president and general manager Melvin D’Souza.

“With approximately 52 percent Indians being unaware that they have diabetes, the need of the hour is to create mass awareness about diabetes and its complications to facilitate early detection and its treatment among the general public,” said Novo Nordisk A/S Bagie corporate vice president Mads Bo Larsen.

Novo Nordisk has partnered with various state governments and government institutions to increase awareness and educate people about diabetes and need for early detection.

In addition, Novo Nordisk has also initiated the Changing Diabetes¿ in Children, a programme designed to improve access to diabetes care for children with type 1 diabetes.

Corona

Covid toll in Karnataka is a worrying sign for state government

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Even though Karnataka recorded the lowest number of Covid deaths in April since the virus struck first in 2020, the state is recording a rise in the positivity rate (1.50 per cent). Five people died from the Covid infections in April as per the statistics released by the state health department. In March, the positivity rate stood around 0.53 per cent. In the first week of April it came down to 0.38 per cent, second week registered 0.56 per cent, third week it rose to 0.79 per cent and by end of April the Covid positivity rate touched 1.19 per cent.

on an average 500 persons used to succumb everyday in the peak of Covid infection, as per the data. Health experts said that the mutated Coronavirus is losing its fierce characteristics as vaccination, better treatment facilities and awareness among the people have contributed to the lesser number of Covid deaths.

During the 4th and 6th of April two deaths were reported in Bengaluru, one in Gadag district on April 8, two deaths were reported from Belagavi and Vijayapura on April 30. The first Covid case was reported in the state in March 2020 and three Covid deaths were recorded in the month. In the following month 21 people became victims to the deadly virus, and May 2020 recorded 22 deaths. The death toll recorded everyday after May crossed three digits. However, the third wave, which started in January 2

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