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Big data analytics marketing platform spocto announces India launch

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sMumbai:The cutting-edge big data analytics marketing platform spocto on Wednesday announced its India launch to empower businesses successfully communicate with customers by understanding their behaviour across multiple digital channels and reducing spam.

“Customers lead multi-device, multi-platform lives and the digital touch points to reach them are constantly changing. They are bombarded with a constant flood of marketing messages from a single brand, across platforms. In most cases, instead of communicating a positive message, this leads to brand noise,” said Sumeet Srivastava, chief executive officer, spocto, in a statement.

“Through spocto, we aim to ‘unspam’ the customer and enable businesses to communicate with them in a budget efficient manner. Our thorough monitoring ensures streamlined communication so that a brand’s message reaches the relevant consumer only at the time and on a platform that is most suitable for them,” Srivastava added.

The company received investments of over $2 million from IT services company Intelligentia and is planning to raise funding of around $7-10 million by December 2016 for acquisitions and technology integrations.

“Researches have shown that the 62 trillion spam emails sent each year waste 33 billion kilowatt hours of power, or enough to power 2.4 million homes. Our methods, apart from guaranteeing a better ROI through channel and budget optimisation, are eco-friendly and help reduce carbon footprint,” said spocto’s chief operating officer Amit Gupta.

spocto’s clients include brands like Future Retail, Motilal Oswal, Wunderman, Lupin, CarDekho and CenturyPly among others.

Business

Apple is giving a huge discount on its gadgets: Details inside

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If you want to buy an iPhone and were waiting for a nice offer, then we have a piece of good news for you! Amazon Summer Sale May 2022 has begun and they are offering major discounts on various smartphones, laptops, and smart TVs, among others.

The sale is live now on the e-commerce platform with no-cost EMI options and exchange discounts on various products. In addition to this, Amazon has also partnered with several banks including ICICI, Kotak Bank, and RBL so that customers get instant discounts of up to 10% using their cards and EMI transactions.

Customers can easily enjoy this summer sale and get massive discounts on iPhones. They can also compare prices on Flipkart Big Saving Days Sale 2022 before making a purchase.

 

Amazon Summer Sale May 2022: Discount offer on iPhone 13 

Apple’s coveted phone model iPhone 13 in the 128 GB storage model will be available during the Amazon Summer Sale May 2022 for Rs 64,900. The MRP of the phone is Rs 79,900. This means that the customers will be able to enjoy a discount of up to Rs 15,000 on the purchase of the iPhone 13.

If you have an old iPhone in working condition then you will also be eligible to receive another additional discount worth up to Rs 17,000 on the iPhone 13.

Buy at Rs. 64,900 (MRP – Rs. 79,900)

Features of Apple iPhone 13 

The iPhone is powered by an A15 Bionic processor with 6 core CPU. Apart from this, it has 16 core neural engines. With the iPhone 13, up to 512 GB of storage will be available. The iPhone 13 has a 6.1-inch Retina XDR display with 1000 nits brightness.

The iPhone 13 has a 12-megapixel dual rear camera setup. This time a new wide-angle camera has been given, whose aperture is f/1.6. With this, there is support for sensor optical stabilisation. Night mode has been made better than before. The second lens is also 12 megapixels ultra-wide and has an aperture of f/2.4.

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