Entertainment
Indian TV content today a huge sign of worry: Actor Prachi Desai
New Delhi : Shows that are progressive in outlook are the need of the hour on Indian television, says actress Prachi Desai, who feels the content on the far-reaching medium is in a dismal state of affairs.
Prachi moved into the film world after successfully establishing her name with a lead role as Bani in the once-popular daily soap “Kasamh Se”, which dealt with the trials and tribulations of three sisters.
With no immediate plans to return to the small screen medium for a fiction show, Prachi told IANS in an interview: “Honestly, (Indian) television right now makes me really sad. It is a huge sign of worry.”
“Looking at where the country is going and the things that are happening around us, we should open our eyes and give content to the people accordingly. I am not saying that the medium is a social service, but TV impacts so many people on so many different levels, in a huge way,” she added.
The 27-year-old actress, whose latest Bollywood release is “Azhar”, strongly believes that since TV caters to a huge audience, “we definitely need way better content and not content which is so regressive and just so shocking at every level”.
“We need to improve so much… Years ago, we used to have way more advanced shows in terms of outlook and relatability,” added the “Once Upon a Time in Mumbaai” actress.
Having played roles featuring her in a mature and calm demeanour in most of her films and in her debut TV show too, Prachi says that she has no idea why this stereotyping happened. In fact, she would love to be cast in more fun roles.
“Ask my directors why they give me such roles! I honestly have no idea myself. I am completely opposite. My roles are beyond my age too.
“On one hand, I should be happy that inspite of not being this person in reality, I am able to bring such maturity in my roles, but at the same time I should be having a lot more fun, closer to my age… Pair me up with younger actors who do more youth-based films,” she said.
In “Azhar”, which narrates the highs and lows of Mohammad Azharuddin’s life for most of the 1990s, Prachi essays the first wife of India’s former cricket captain.
Asked if the trend of biopics is becoming an overdose for the audiences, the “Bol Bachchan” actress said: “Trend is a pattern with everything — be it fashion or cinema. Everyone wants to dabble in that until it reaches its saturation point. I am extremely happy about the trend. I think human stories are always interesting. Each life has a story, each human has a different story.”
She feels that the biopic trend should go on for a longer time.
International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.
Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.
The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.
Desktops and Tablets Lose the Battle vs Mobile
The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.
The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.
“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.
Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings
Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.
Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).
Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.
The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.
Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.
Striking Android Dominance among South Asian Real Money Gaming Communities
The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.
On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.
Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.
“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.
The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.
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