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Kohli’s brand value pips Messi on Forbes list

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New Delhi, Oct 27 (IANS) India skipper Virat Kohli has pipped Argentina and Barcelona star footballer Lionel Messi in the Forbes list of most valuable brands among sportspersons.

Led by Swiss tennis great Roger Federer, the top five in the list comprise American basketball star LeBron James, Jamaican sprinter Usain Bolt, star Portuguese forward Cristiano Ronaldo and American golfer Phil Mickelson.

Another US golfer Tiger Woods is at the sixth spot, followed by Kohli at the No.7 position. Irish golfer Rory McIlroy is at the eighth spot while Messi and basketball star Steph Curry finish the top-10.

Forbes calculates the brand value of an athlete by subtracting the average income of the top 10 athletes in the same sport from the total earnings of that athlete, excluding salary and bonus from their sport and all investment income.

The calculations revealed Kohli’s brand value at $14.5 million, a million dollars more than Messi, and $22.7m short of Federer.

Kohli, however, is neither the first Indian nor the first cricketer in the top 10 of the Forbes list.

His predecessor Mahendra Singh Dhoni was the fifth-most valuable sports brand among athletes in 2014, with his brand value calculated at $20m, a million lower than it had been in 2013.

The Indian Premier League (IPL), however, failed to make it to the 10 biggest brands among sport and sport-entertainment events, led by Super Bowl.

–IANS
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Sunil Gavaskar gives his opinion of GT allrounder Rahul Tewatia

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The left-handed batsman from Haryana is garnering praise from all quarters for the way he’s finishing games regularly in the most exciting IPL season.

Gavaskar reckons Tewatia’s whirlwind knock in Sharjah (in IPL 2020) where he smashed West Indies pacer Sheldon Cottrell for five sixes in an over, gave him the confidence that he belongs to the big stage.

Speaking on Cricket Live on Star Sports, Gavaskar said, “That assault on Sheldon Cottrell in Sharjah gave him the belief to do the impossible and the confidence that he belongs here. We saw the impossible (he did with the bat) the other day as well. There’s no twitching or touching the pads (which shows a batter’s nervousness) when he bats in the death overs. He just waits for the ball to be delivered and plays his shots. He’s got all the shots in the book, but most importantly his temperament to stay cool in a crisis is brilliant.”

Gavaskar has also nicknamed the 28-year-old cricketer the ‘ice-man’ and lauded Tewatia’s ability to remain unruffled during the tense moments.

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