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Facebook testing pre-roll video ads on ‘Watch’ platform: Report

Published

7 years ago

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San Francisco, Dec 2 (IANS) Just like YouTube, Facebook is also reportedly planning to test pre-roll video advertisements before the shows on “Watch” – its redesigned video platform for creators and publishers.

According to a report in AdAge on Saturday, the social media giant “plans to test pre-roll video ads at the start of ‘Watch’ shows, according to advertisers who are familiar with the social network’s strategy”.

Facebook is yet to comment on the development.

Facebook CEO Mark Zuckerberg, however, has long kept pre-roll ads off of Facebook.

“We don’t need to do pre-roll because our model is not one where you come to Facebook to watch one piece of content, you come to look at a feed,” Zuckerberg said on a conference call with investors this year.

In August, Facebook introduced “Watch” with mid-roll ads, which run in the middle of the shows. The mid-rolls have delivered some positive results.

Facebook has said mid-roll ads see a 70 per cent completion rate.

In an apparent bid to take on Google-owned YouTube, Facebook rolled out “Watch”.

“Watch” will be available on mobile, desktop, laptop and in TV apps.

Shows are made up of episodes — live or recorded — and follow a theme or storyline.

The shows available include “Nas Daily”, “Gabby Bernstein” and “Kitchen Little”.

Facebook has also started to roll out funded shows on “Watch”.

The social media giant last year launched “Video” tab in the US which offered a predictable place to find videos on Facebook.

–IANS
na/ksk

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Apple is giving a huge discount on its gadgets: Details inside

Published

2 years ago

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May 5, 2022

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If you want to buy an iPhone and were waiting for a nice offer, then we have a piece of good news for you! Amazon Summer Sale May 2022 has begun and they are offering major discounts on various smartphones, laptops, and smart TVs, among others.

The sale is live now on the e-commerce platform with no-cost EMI options and exchange discounts on various products. In addition to this, Amazon has also partnered with several banks including ICICI, Kotak Bank, and RBL so that customers get instant discounts of up to 10% using their cards and EMI transactions.

Customers can easily enjoy this summer sale and get massive discounts on iPhones. They can also compare prices on Flipkart Big Saving Days Sale 2022 before making a purchase.

 

Amazon Summer Sale May 2022: Discount offer on iPhone 13 

Apple’s coveted phone model iPhone 13 in the 128 GB storage model will be available during the Amazon Summer Sale May 2022 for Rs 64,900. The MRP of the phone is Rs 79,900. This means that the customers will be able to enjoy a discount of up to Rs 15,000 on the purchase of the iPhone 13.

If you have an old iPhone in working condition then you will also be eligible to receive another additional discount worth up to Rs 17,000 on the iPhone 13.

Buy at Rs. 64,900 (MRP – Rs. 79,900)

Features of Apple iPhone 13 

The iPhone is powered by an A15 Bionic processor with 6 core CPU. Apart from this, it has 16 core neural engines. With the iPhone 13, up to 512 GB of storage will be available. The iPhone 13 has a 6.1-inch Retina XDR display with 1000 nits brightness.

The iPhone 13 has a 12-megapixel dual rear camera setup. This time a new wide-angle camera has been given, whose aperture is f/1.6. With this, there is support for sensor optical stabilisation. Night mode has been made better than before. The second lens is also 12 megapixels ultra-wide and has an aperture of f/2.4.

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