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Indian premium smartphone segment grows 20% annually

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New Delhi, Jan 31 (IANS) The Indian premium smartphone market saw 20 per cent year-on-year (YoY) growth (by volume) in 2017 driven by the strong performance of OnePlus and Apple, a new report said on Wednesday.

The segment grew 28 per cent by value in 2017, Tarun Pathak, Associate Director, Counterpoint Research, wrote in a blog post.

“Although the segment is more crowded than a year ago, the top three brands, Apple, OnePlus and Samsung, still contribute to 94 per cent of the overall premium market segment,” Pathak wrote.

Apple is still the leader in the premium segment, capturing 47 per cent share during the fourth quarter in 2017 and 38 per cent for the entire year, driven by strong shipments of iPhone X and iPhone 7.

“However, demand for iPhone 8 remained soft and, as a result, the overall Apple shipments in the premium segment declined 31 per cent YoY,” he added.

OnePlus was the fastest growing brand (with over 343 per cent growth) in the segment capturing 25 per cent market share during Q4 2017 and 19 per cent for 2017.

Samsung was behind OnePlus, capturing the third spot, as promotions for its Galaxy S8 and Note 8 remained strong. But it had tough competition from the iPhone 7 and the iPhone X.

“The growth of the Indian premium segment is a positive development for brands like Apple, OnePlus and Google looking to expand their presence in the world’s second largest smartphone market,” Pathak said.

Other notable brands which expanded their presence in the premium segment included Google, Xiaomi, LG and Nokia HMD.

“Going forward, we expect the premium segment to continue to grow by more than 20 per cent, both in terms of volume and value in 2018, as more brands are likely to enter the segment.

“These include OPPO, Vivo and Huawei, which have some of their best selling models in China already in this segment,” he added.

–IANS
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Apple is giving a huge discount on its gadgets: Details inside

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If you want to buy an iPhone and were waiting for a nice offer, then we have a piece of good news for you! Amazon Summer Sale May 2022 has begun and they are offering major discounts on various smartphones, laptops, and smart TVs, among others.

The sale is live now on the e-commerce platform with no-cost EMI options and exchange discounts on various products. In addition to this, Amazon has also partnered with several banks including ICICI, Kotak Bank, and RBL so that customers get instant discounts of up to 10% using their cards and EMI transactions.

Customers can easily enjoy this summer sale and get massive discounts on iPhones. They can also compare prices on Flipkart Big Saving Days Sale 2022 before making a purchase.

 

Amazon Summer Sale May 2022: Discount offer on iPhone 13 

Apple’s coveted phone model iPhone 13 in the 128 GB storage model will be available during the Amazon Summer Sale May 2022 for Rs 64,900. The MRP of the phone is Rs 79,900. This means that the customers will be able to enjoy a discount of up to Rs 15,000 on the purchase of the iPhone 13.

If you have an old iPhone in working condition then you will also be eligible to receive another additional discount worth up to Rs 17,000 on the iPhone 13.

Buy at Rs. 64,900 (MRP – Rs. 79,900)

Features of Apple iPhone 13 

The iPhone is powered by an A15 Bionic processor with 6 core CPU. Apart from this, it has 16 core neural engines. With the iPhone 13, up to 512 GB of storage will be available. The iPhone 13 has a 6.1-inch Retina XDR display with 1000 nits brightness.

The iPhone 13 has a 12-megapixel dual rear camera setup. This time a new wide-angle camera has been given, whose aperture is f/1.6. With this, there is support for sensor optical stabilisation. Night mode has been made better than before. The second lens is also 12 megapixels ultra-wide and has an aperture of f/2.4.

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