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Visibility is good if it offers variety: Actors on multiple releases

Published

6 years ago

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By Arundhuti Banerjee
Mumbai, Aug 12 (IANS) Be it National Award-winning actor Rajkummar Rao or actresses Taapsee Pannu and Shraddha Kapoor, they are ruling Bollywood by having multiple film releases.

“I would like to believe that I am not over exposing myself to the audience to bore them because I am offering variety as a performer,” Rajkummar told IANS here.

He played the spine-chilling deadly terrorist in “Omerta” and a taxi driver in “Fanney Khan”. He will be soon seen playing a tailor from Chanderi in “Stree”.

“The only image I am trying to build is that of a versatile actor who works passionately in films that he believes in,” he added.

He has finished shooting for “Mental Hai Kya” and his other film “Ek Ladki Ko Dekha Toh Aisa Laga” is slated to release next year.

Rajkummar is channelising his energy to establish his brand as an actor first rather than a star.

Taapsee, on the other hand, believes in the audience connection.

“I am still a newcomer as compared to the other heroines of the commercial zone, so I want my presence felt in films. Until every Indian, who is my audience, does not know me by my name and face and become my fan, I will be doing the number of films that will come my way. Of course, maintaining quality,” Taapsee said.

“Now I am focusing on quality and quantity both. Until I am accepted by the greater number of audience that will translate at the box office number with Rs 200 crore business, I cannot relax,” added the actor, who appeared in the short film “Nitishastra”, and two Bollywood feature films “Soorma” and “Mulk” this year.

Her upcoming film “Manmarziyaan” will be releasing in September.

Shraddha, who is coming up with two films “Stree” and “Batti Gul Meter Chalu”, said: “My film released last year, and this year within a month two films are releasing. So in a way, a year has gone by and I stayed away from my audience.”

“Yes, since two films are releasing in a short span of time, it might sound like too much visibility but actually that is not true. I am confident that my fans will not get bored of seeing me in these two films because one is very different from the other,” added the actress.

There are more actors who were seen in multiple films back-to-back. This year, actress Sonam Kapoor appeared in films “Pad Man” and “Veere Di Wedding”. Actor Vicky Kaushal did “Love Per Square Foot”, “Raazi” and “Lust Stories”. Both Sonam and Vicky appeared in “Sanju”.

Brand endorsement is one of the important parts of film stars.

Asked if over exposure to screen affects that image, Taapsee said: “When it comes to brand endorsements, I know it for a fact that all the endorsements that I am offered is only because of my girl-next-door image. I am not a diva, I know that. I also know that a young Indian girl of my age connects with me because of my work.”

“So the audience connect is the value that I add to a brand and I am happy with that because at the end of the day, through films I want to connect to my audience.”

Shraddha, who is now the face of a handbags brand, explained: “Any ad campaign that I get associated with is the extension of my belief and personality. So I think while the success of film opens doors for more film projects, brand endorsement has a lot to do with personality.

“Being a mainstream heroine, I know my fans and I cannot influence them to use a brand that I won’t use in real life.

“Having said that, I do not think that appearing in a film once in a year is the best way to create desirability and distance for image building,” added the actress.

(Arundhuti Banerjee can be contacted at [email protected])

–IANS
aru/nn/sed

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Dr. Abhishek Verma Dedicates a Shelter in Memory of His Mother, Veena Verma, at KGMU; Inaugurated by Daughter Nicolle Verma

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3 months ago

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September 3, 2024

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World-renowned business tycoon Dr. Abhishek Verma has supported Foodman Vishal Singh’s Hunger-Free World mission. In memory of his mother, Late Veena Verma, who was a 3 term Rajya Sabha MP.

Dr. Verma dedicated a state-of-the-art free permanent shelter for the attendants of patients at KGMU Medical University, Lucknow, under the aegis of Vijay Shree Foundation. His daughter, Nicolle Verma, inaugurated the shelter.

During the event, Foodman Vishal Singh honored Nicolle Verma by presenting her with a memento. Mrs. Nidhi Sharma and Avantika Yadav, associated with the organization, welcomed her with garlands. Following this, Nicolle Verma distributed essential items to the attendants and also handed out fruits. She became emotional remembering her grandmother on her birth anniversary.

On this occasion, she also inaugurated the “Veena Verma Sevalaya” in memory of her grandmother, Veena Verma, to serve the attendants. She expressed, “I feel proud that my family is engaged in nation-building as well as social service. Today, in collaboration with Vijay Shree Foundation founder Foodman Vishal Singh Ji, I feel immensely proud to dedicate this shelter for the poor, helpless, and needy attendants of patients battling serious illnesses like cancer. I am honored to be associated with the Hunger-Free World Mission for humanity.”

Inspired by the continuous humanitarian service provided by Vijay Shree Foundation over the past 17 years, Nicolle Verma donated 10 lakh rupees to support the cause. The purpose of this donation is to ensure that services continue for the needy attendants of patients suffering from severe illnesses in hospitals, as facilitated by Foodman Vishal Singh.

It is noteworthy that Dr. Abhishek Verma’s family has a legacy of public and philanthropic service. They are helping millions to carry forward the values and service work of their parents. On the occasion of his mother’s birth anniversary, Dr. Abhishek Verma dedicated this state-of-the-art permanent shelter at Lucknow Medical College to serve the attendants of patients through the Vijay Shree Foundation.

Supporting Foodman Vishal Singh’s Hunger-Free World mission, Dr. Abhishek Verma assured that he would continually support keeping this flame of humanity alive. He also promised to assist in providing medicines to the helpless patients.

Continuing her grandmother’s legacy of service, Nicolle Verma personally served food to the needy patients and attendants. She said, “It is our good fortune to have received the joy of doing this noble work today through Foodman Vishal Singh. I have taken another step forward in carrying my family’s values and cooperation by joining hands with the Vijay Shree Foundation. My father taught me to serve and help the needy, and I feel happy when I bring a smile to someone’s face.”

On the birth anniversary of the late Veena Verma, the event organizer, Vijay Shree Foundation founder Foodman Vishal Singh, said, “We feel proud and happy that Dr. Abhishek Verma, a globally renowned business tycoon, has extended his support to uplift our country from the hunger index. Today, on his mother’s birth anniversary, he inaugurated a state-of-the-art permanent shelter at Lucknow Medical College, which will always be helpful for the needy attendants of patients. It is a pleasure for me and the organization to receive the affection of Mr. Verma.”

The event was attended by General Manager Verma Family Office Hemant Garg, Sonu Rajput, and the organization’s volunteers, including Sandeep Singh, Parmeshwar Ji, Prashant Rao Gautam, Balram Singh, Ramesh Chaudhary, Suman, Jeetu, Anil, Suraj, Vinay, Manish Bhadauria, Manas Mehrotra, Vivek, Apurv, Happy, and others.

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