Entertainment
Actor Vidya Balan’s new movie ‘Sherni’ trailer is out: Watch here
Amazon Prime Video released the trailer of the much-awaited Hindi film Sherni that will premiere exclusively on the service on June 18, across the globe.
The film will see Vidya Balan in the lead, as an upright Forest officer – Vidya, who powers through the brutal beasts of social barrier set by the patriarchal society and the lackadaisical attitudes within her department.
The exciting trailer showcases Vidya’s incredible journey, set in a world full of quirky yet relatable characters, as she navigates through her marriage with her rather unusual job, all this while trying to resolve the man-animal conflict.
Produced by T-Series & Abundantia Entertainment, this must-watch drama is helmed by Newton-fame director Amit Masurkar and is laced with his trademark satire.
The film also has an eclectic mix of actors like Sharad Saxena, Mukul Chaddha, Vijay Raaz, Ila Arun, Brijendra Kala and Neeraj Kabi in key roles.
Sharing her excitement on the trailer launch, the versatile actress Vidya Balan said, “Ever since I first heard the story of Sherni, I found the world fascinating and so far removed from my own. Also the character I play, Vidya is a woman of few words but many dimensions. The film deals with a sensitive topic that touches upon respect, mutual understanding, and co-existence, not just between man-animal, but between humans as well. It gives me immense joy to bring this unique character and story to the global audience through Amazon Prime Video and hope to engage them in unexpected ways.”
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Speaking about working on this unconventional entertainer, the prolific director Amit Masurkar shared, “SHERNI is an intricately-layered story, exploring the complex issues of conflict between humankind and animals. Vidya Balan plays a mid-level forest officer who despite obstacles and pressures, works with her team and local allies to preserve a balance in the environment. Working with her, the amazing ensemble cast and the uber-talented crew has been an incredible experience for me. I hope that releasing Sherni on Amazon Prime Video will help this story reach a wide and diverse audience both in India and across the world.”
International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.
Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.
The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.
Desktops and Tablets Lose the Battle vs Mobile
The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.
The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.
“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.
Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings
Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.
Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).
Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.
The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.
Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.
Striking Android Dominance among South Asian Real Money Gaming Communities
The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.
On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.
Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.
“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.
The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.
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