Entertainment
Don’t want my music to be bigger than a movie: A.R. Rahman
Panaji: His tunes and tracks have popularised him across the world, but Oscar-winning composer A.R. Rahman says he doesn’t want his compositions to be bigger than a film itself.
“I don’t want my music to be bigger than the movies unless music is part of the narrative,” Rahman said while addressing a session at Film Bazaar here.
With two Grammy Awards and two Academy Awards in his kitty, Rahman, also known by the sobriquet ‘Mozart of Madras’, has earned a respectable name in the music world.
He shared that he’s always eager to work with new filmmakers as together they can find a “new zone”.
However, the musician is apprehensive to take up small movies. “I feel I may pull down the film not because of the filmmaker, but by raising expectations”.
Rahman started his journey by composing scores for documentaries and TV shows before he got his first movie break with 1992 release “Roja”. Since then, he has composed soul-rendering music in films like “Rangeela”, “Taal”, “Dil Se”, “Jodhaa Akbar”, “Swades”, “Rang De Basanti”, “Rockstar”, “Jab Tak Hai Jaan” and “Raanjhanaa”.
He got his first international break when Andrew Lloyd Webber invited him to compose music for the Broadway musical “Bombay Dreams”, which won him immense fame. He also composed for the stage adaptation of J.R.R. Tolkien’s “Lord Of The Rings” that premiered in Canada in 2006 and in London in 2007. And who can forget his famous “Slumdog Millionaire”, which won him an Oscar.
Talking about his experience of working in India and the West, he said: “In India I like narration of the movie rather than reading the script. But in Hollywood, I sometimes read. There, scripts are ready sometimes with sample music”.
But Rahman admits he struggles with one thing – technology.
“There is a constant struggle with new technology. I need muscle memory to hit the right keys.”
International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.
Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.
The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.
Desktops and Tablets Lose the Battle vs Mobile
The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.
The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.
“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.
Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings
Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.
Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).
Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.
The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.
Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.
Striking Android Dominance among South Asian Real Money Gaming Communities
The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.
On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.
Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.
“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.
The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.
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